About Our Founder

Vidushini Prasad

Passionate about Madhubani Art

Vidushini Prasad is a celebrated Madhubani (Mithila) artist from Bihar, the birthplace of this renowned folk art. Raised in a family of film distributors surrounded by Bollywood’s vibrancy, Vidushini pursued an academic path, earning graduate and postgraduate degrees in Chemistry in Patna. Yet, her passion for Madhubani art classes and her Bihar roots led her to become a custodian of this centuries-old tradition.

Artistic Journey and Inspiration

In 2004, the birth of her first child reignited Vidushini’s childhood love for painting. She found herself naturally drawn to the intricate patterns and cultural depth of Madhubani art. Her early works, decorating her home, impressed family and friends, who encouraged her to pursue this self-taught passion. Today, you can learn Madhubani with Vidushini Prasad through her immersive online Madhubani workshops and offline sessions.

Global Recognition and Exhibitions

Vidushini’s Madhubani artworks have been showcased at prestigious venues, including:

Laguna Art Gallery, California
David Hall Gallery, Kochi
Genesis and Renaissance Art Galleries, Bangalore
Bhau Lad Museum and Prince of Wales Museum, Mumbai
Karnataka Chitrakala Parishath, Bangalore
Her TEDx Delhi talk in 2024, where she drew poetic parallels between her artistic journey and the phases of the moon, captivated audiences worldwide.
Vidushini is also empaneled as a Madhubani artist by the Government of India’s Central Cottage Emporium.

Corporate and Community Impact

Vidushini has conducted Madhubani art classes for tech giants like JPMorgan, ANZ, and Epicore, inspiring professionals to connect with traditional art. Her partnership with A Hundred Hands, a Bangalore-based charitable trust, promotes Indian handicrafts, including Madhubani. During the COVID-19 pandemic, Vidushini supported rural artisans through Instagram Live sessions, spotlighting their crafts and fostering community resilience.

Authorship and Advocacy

Vidushini authored a book commissioned by the MSME ministry, capturing the stories of leading Madhubani folk artists. Her paintings have adorned book covers and served as emblematic art for cultural events like the Lok Sangeet Sammelan at India Habitat Center. Through her blog, Instagram (15K+ followers), Facebook Page (4.8K+ followers), and Facebook group (35K+ members), she actively promotes Madhubani art classes and retails her work globally via Novica.com, in partnership with National Geographic.

Join Vidushini’s Madhubani Journey

Based in Bengaluru, Vidushini creates across diverse mediums—handmade paper, canvas, silk, and fabrics—while sharing her expertise through online Madhubani workshops. Whether you’re an individual, group, or organization, you can learn Madhubani with Vidushini Prasad and explore the vibrant heritage of this folk art. Connect with her today to begin your artistic journey!

Know More

Our Team

Spreading the joy of Madhubani, through our collective talent and creativity

Vidushini Prasad is a Bangalore-based folk artist specializing in Madhubani painting. Her association with painting began in the early 2000s when she found inspiration in this traditional art form from her home state of Bihar.

Jita Verma, the mother of Madhubani Arts India founder Vidushini Prasad, has been a major inspiration in her daughter's journey as an artist. Jita has been a practitioner of this traditional Indian art form for many years, and has imparted her knowledge and skills to Vidushini from a young age. With her extensive experience and expertise, Jita is a valuable addition to the team of Madhubani Arts India and continues to inspire and motivate the artists within the organization. Her works are a true testament to the timeless beauty and heritage of Mithila art, and continue to be treasured by art enthusiasts around the world.

Subhashini Narayan is a key member of Madhubani Arts India. As the sister of the founder, Vidushini Prasad, she has been a constant source of support and motivation for the growth of the company. Based in Delhi, she manages the North India operations and brings a wealth of experience and passion to the team. With her own unique style and approach to Madhubani art, Subhashini is dedicated to spreading the beauty of this ancient form of art to a wider audience. Her unwavering commitment to the growth of the company makes her an invaluable asset to Madhubani Arts India.