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Vidushini Prasad Unveils Jita: A Luxurious Silk Range

Bangalore, India - June 24, 2024

Renowned Madhubani artist Vidushini Prasad is excited to announce the launch of her new silk product line, Jita, featuring an exquisite collection of sarees, stoles, and dupattas. The Jita range seamlessly blends the timeless elegance of silk with the intricate beauty of traditional Madhubani and Mithila art, creating pieces that are both culturally rich and fashion-forward.
“Jita is more than just a collection of silk products; it’s a celebration of our heritage and craftsmanship,” said Vidushini Prasad. “Each piece in this collection tells a story, intricately woven through the vibrant colors and patterns of Madhubani art. The name ‘Jita’ holds special significance for me, as it is my mother’s name. She has been my main inspiration for pursuing a career in art, and this collection is a tribute to her influence and support.”
The Jita range showcases a variety of motifs, from graceful peacocks and blooming lotuses to divine figures and traditional geometric patterns. Every item is meticulously handcrafted, ensuring the highest quality and attention to detail.
Highlights of the Jita Silk Range:
  • Elegant Sarees: Perfect for festive occasions and special events, these sarees combine luxurious silk with stunning Madhubani designs.
  • Stylish Stoles: Versatile and chic, these stoles add a touch of sophistication to any outfit, whether casual or formal.
  • Beautiful Dupattas: These dupattas are adorned with intricate artwork, making them a perfect accessory for weddings and cultural celebrations.
For more information: [email protected]
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